Saturday, January 30, 2010

Avatar: International Market Shares

This is a ranking of Avatar's markets and the share of the film's total that they account for. France's share, of course, is amazing, as is Australia's and that of many other territories. Avatar's total is spread out generously across many territories. In other words, it's doing great everywhere.


Country/Territory Share Total Gross
United States of America 26.974% $495,990,100
France 6.789% $124,843,250
China 5.608% $103,113,774
Russia 5.235% $96,259,863
Germany 5.211% $95,811,129
United Kingdom and Ireland 5.068% $93,186,189
South Korea 4.334% $79,691,558
Japan 4.225% $77,697,099
Australia 4.188% $77,003,943
Spain 4.133% $76,001,259
Canada 3.032% $55,751,400
Brazil 2.107% $38,740,895
Italy 2.039% $37,486,649
Mexico 1.929% $35,469,025
India 1.211% $22,276,532
Taiwan 1.180% $21,695,287
Hong Kong 0.913% $16,779,658
Poland 0.895% $16,453,985
Netherlands 0.883% $16,240,875
Sweden 0.870% $15,991,521
Denmark 0.866% $15,917,610
Switzerland 0.707% $12,999,706
Turkey 0.673% $12,381,951
Greece 0.631% $11,606,384
Austria 0.618% $11,366,599
Belgium and Luxembourg 0.567% $10,420,392
Norway 0.543% $9,982,702
Colombia 0.510% $9,374,152
Czech Republic/Slovakia 0.505% $9,293,702
New Zealand and Fiji 0.481% $8,836,171
Thailand 0.435% $8,004,189
Venezuela 0.422% $7,767,524
Chile 0.411% $7,564,359
Portugal and Angola 0.403% $7,407,474
Singapore 0.403% $7,405,758
Argentina 0.394% $7,238,075
Malaysia 0.348% $6,407,423
Israel 0.342% $6,288,772
Ukraine 0.323% $5,942,885
Hungary 0.316% $5,805,220
Indonesia 0.285% $5,234,122
Philippines 0.283% $5,197,803
United Arab Emirates 0.282% $5,177,465
Romania 0.233% $4,287,054
Finland 0.227% $4,179,338
Peru 0.210% $3,870,255
Bulgaria 0.164% $3,024,267
Ecuador 0.109% $1,996,001
Slovenia 0.076% $1,391,581
Croatia 0.058% $1,058,533
Dominican Republic 0.056% $1,036,515
Bolivia 0.056% $1,020,908
Egypt 0.054% $989,389
Latvia 0.049% $899,415
Lithuania 0.048% $889,003
Lebanon 0.048% $885,944
Kuwait 0.048% $880,572
Iceland 0.047% $865,636
Vietnam 0.045% $835,523
Estonia 0.043% $793,376
Serbia and Montenegro 0.038% $702,398
Qatar 0.035% $636,745
Uruguay 0.033% $601,515
Jordan 0.028% $513,589
Trinidad & Tobago 0.028% $506,153
Jamaica 0.025% $453,684
Bahrain 0.020% $366,396
Oman 0.008% $141,192
Syria 0.006% $110,169
Nigeria 0.006% $105,308
Ghana 0.001% $22,231
WORLDWIDE $1,838,802,321
NORTH AMERICA (US&CA) 30.005% $551,741,499
INTERNATIONAL 69.995% $1,287,060,822

AVATAR's Worldwide Performance: Per Capita (UPDATE)

This is an update of a chart I posted a while ago (please see below for more info). All of the country totals are for January 24th or January 20th, as is the data for North American and Worldwide grosses. Sources for the box office data is here and for population here.


All of the countries have (of course) improved. Since last Sunday, the film's international has risen to $1.352B, and it will add at least another $80m this weekend. The international tally, in the end, should be well above $1.8B, and the film looks headed for $2.6B Worldwide. Amazing.

Country/Territory Per Capita Gross Total Gross Population
Australia $ 3.4821 $77,003,943 22,114,000
Denmark $ 2.8771 $15,917,610 5,532,531
Iceland $ 2.7256 $865,636 317,593
Hong Kong $ 2.3941 $16,779,658 7,008,900
Norway $ 2.0567 $9,982,702 4,853,800
France $ 1.9185 $124,843,250 65,073,482
Sweden $ 1.7137 $15,991,521 9,331,523
New Zealand and Fiji $ 1.6996 $8,836,171 5,199,100
Switzerland $ 1.6727 $12,999,706 7,771,600
Spain $ 1.6534 $76,001,259 45,967,632
South Korea $ 1.6488 $79,691,558 48,333,000
Canada $ 1.6414 $55,751,400 33,965,000
United States of America $ 1.6085 $495,990,100 308,354,000
Singapore $ 1.4848 $7,405,758 4,987,600
United Kingdom and Ireland $ 1.4013 $93,186,189 66,501,008
Austria $ 1.3575 $11,366,599 8,372,930
Germany $ 1.1701 $95,811,129 81,882,342
United Arab Emirates $ 1.1258 $5,177,465 4,599,000
Greece $ 1.0266 $11,606,384 11,306,183
Netherlands $ 0.9794 $16,240,875 16,581,900
Taiwan $ 0.9404 $21,695,287 23,069,345
Belgium and Luxembourg $ 0.9197 $10,420,392 11,329,726
Israel $ 0.8375 $6,288,772 7,509,000
Finland $ 0.7807 $4,179,338 5,353,600
Portugal and Angola $ 0.6964 $7,407,474 10,636,888
Russia $ 0.6783 $96,259,863 141,915,979
Slovenia $ 0.6782 $1,391,581 2,051,770
Italy $ 0.6222 $37,486,649 60,250,535
Japan $ 0.6092 $77,697,099 127,530,000
Estonia $ 0.5919 $793,376 1,340,415
Czech Republic/Slovakia $ 0.5833 $9,293,702 15,934,334
Hungary $ 0.5797 $5,805,220 10,013,628
Bahrain $ 0.4632 $366,396 791,000
Qatar $ 0.4519 $636,745 1,409,000
Chile $ 0.4445 $7,564,359 17,018,000
Poland $ 0.4319 $16,453,985 38,100,700
Latvia $ 0.3998 $899,415 2,249,700
Bulgaria $ 0.3992 $3,024,267 7,576,751
Trinidad & Tobago $ 0.3780 $506,153 1,339,000
Mexico $ 0.3298 $35,469,025 107,550,697
Kuwait $ 0.2950 $880,572 2,985,000
Venezuela $ 0.2714 $7,767,524 28,623,000
Lithuania $ 0.2670 $889,003 3,329,227
Croatia $ 0.2387 $1,058,533 4,435,056
Malaysia $ 0.2264 $6,407,423 28,306,700
Lebanon $ 0.2097 $885,944 4,224,000
Colombia $ 0.2071 $9,374,152 45,263,000
Brazil $ 0.2014 $38,740,895 192,325,000
Romania $ 0.1997 $4,287,054 21,466,174
Argentina $ 0.1803 $7,238,075 40,134,425
Uruguay $ 0.1790 $601,515 3,361,000
Turkey $ 0.1731 $12,381,951 71,517,100
Jamaica $ 0.1669 $453,684 2,719,000
Ecuador $ 0.1415 $1,996,001 14,111,000
Peru $ 0.1329 $3,870,255 29,132,013
Ukraine $ 0.1292 $5,942,885 46,011,345
Thailand $ 0.1263 $8,004,189 63,389,730
Bolivia $ 0.1033 $1,020,908 9,879,000
Dominican Republic $ 0.1027 $1,036,515 10,090,000
Jordan $ 0.0813 $513,589 6,316,000
China $ 0.0772 $103,113,774 1,335,230,000
Serbia and Montenegro $ 0.0671 $702,398 10,474,000
Philippines $ 0.0564 $5,197,803 92,226,600
Oman $ 0.0496 $141,192 2,845,000
Indonesia $ 0.0226 $5,234,122 231,369,500
India $ 0.0190 $22,276,532 1,175,500,000
Egypt $ 0.0127 $989,389 77,724,000
Vietnam $ 0.0097 $835,523 85,789,573
Syria $ 0.0050 $110,169 21,906,000
Ghana $ 0.0009 $22,231 23,837,000
Nigeria $ 0.0007 $105,308 154,729,000
WORLDWIDE $ 0.2704 $1,838,802,321 6,799,500,000
NORTH AMERICA (US&CA) $ 1.6106 $551,741,499 342,564,000
INTERNATIONAL $ 0.1993 $1,287,060,822 6,456,936,000

Thursday, January 14, 2010

AVATAR: International Market Totals As Of Jan. 13th

Yet another amazing round of updates, with continued massive numbers for Avatar. The source for these, btw, is The Numbers. To explain the three % columns: % Intl. is the territory's share of the gross outside North America; % Vs. N. Am. compares the territory's gross to North America's tally, and % Worldwide gives the territories share of the worldwide total of $1.4B.


Note the amazing number for China, where the film has been out for barely a week.

Totals Predictions as of now: North America $650m, International $1,500m, Worldwide Total: $2,150m.

Territory Total (Jan 13th.) % Intl. % Vs. N.Am. % Worldwide
France $104,730,110 10.70% 23.49% 7.35%
Russia $81,882,056 8.37% 18.37% 5.75%
Germany $76,362,821 7.80% 17.13% 5.36%
United Kingdom $70,514,598 7.21% 15.82% 4.95%
South Korea $63,542,307 6.49% 14.25% 4.46%
Australia $62,441,661 6.38% 14.01% 4.38%
Spain $62,084,279 6.35% 13.93% 4.36%
Japan $58,592,306 5.99% 13.14% 4.11%
China $54,593,126 5.58% 12.25% 3.83%
Brazil $30,099,345 3.08% 6.75% 2.11%
Mexico $29,848,626 3.05% 6.70% 2.10%
India $18,614,051 1.90% 4.18% 1.31%
Taiwan $17,355,525 1.77% 3.89% 1.22%
Hong Kong $13,541,197 1.38% 3.04% 0.95%
Poland $13,292,831 1.36% 2.98% 0.93%
Sweden $12,989,642 1.33% 2.91% 0.91%
Holland $12,500,963 1.28% 2.80% 0.88%
Denmark $12,028,262 1.23% 2.70% 0.84%
Switzerland $9,894,962 1.01% 2.22% 0.69%
Greece $9,713,372 0.99% 2.18% 0.68%
Austria $9,248,404 0.95% 2.07% 0.65%
Turkey $9,180,049 0.94% 2.06% 0.64%
Belgium $8,577,248 0.88% 1.92% 0.60%
Norway $7,779,943 0.80% 1.75% 0.55%
Colombia $7,188,193 0.73% 1.61% 0.50%
Czech Republic/Slovakia $7,119,650 0.73% 1.60% 0.50%
Thailand $6,979,321 0.71% 1.57% 0.49%
New Zealand $6,742,268 0.69% 1.51% 0.47%
Singapore $6,631,485 0.68% 1.49% 0.47%
Venezuela $6,279,475 0.64% 1.41% 0.44%
Portugal $5,930,818 0.61% 1.33% 0.42%
Chile $5,922,798 0.61% 1.33% 0.42%
Malaysia $5,712,082 0.58% 1.28% 0.40%
Ukraine $5,193,366 0.53% 1.17% 0.36%
Indonesia $4,998,355 0.51% 1.12% 0.35%
Hungary $4,479,712 0.46% 1.00% 0.31%
Israel $4,410,319 0.45% 0.99% 0.31%
Puerto Rico $4,271,390 0.44% 0.96% 0.30%
United Arab Emirates $4,201,534 0.43% 0.94% 0.30%
Philippines $3,798,916 0.39% 0.85% 0.27%
South Africa $3,725,200 0.38% 0.84% 0.26%
Argentina $3,619,706 0.37% 0.81% 0.25%
Central America $3,604,153 0.37% 0.81% 0.25%
Finland $3,524,180 0.36% 0.79% 0.25%
Romania $3,293,185 0.34% 0.74% 0.23%
Peru $3,232,497 0.33% 0.73% 0.23%
Bulgaria $2,433,922 0.25% 0.55% 0.17%
Ecuador $1,747,627 0.18% 0.39% 0.12%
Slovenia $1,201,016 0.12% 0.27% 0.08%
Dominican Republic $919,555 0.09% 0.21% 0.06%
Croatia $890,576 0.09% 0.20% 0.06%
Bolivia $885,828 0.09% 0.20% 0.06%
Viet Nam $835,523 0.09% 0.19% 0.06%
Egypt $832,927 0.09% 0.19% 0.06%
Lithuania $760,484 0.08% 0.17% 0.05%
Latvia $760,039 0.08% 0.17% 0.05%
Iceland $752,512 0.08% 0.17% 0.05%
Kuwait $743,102 0.08% 0.17% 0.05%
Lebanon $731,664 0.07% 0.16% 0.05%
Estonia $688,483 0.07% 0.15% 0.05%
East & West Africa $637,022 0.07% 0.14% 0.04%
Serbia/Montenegro $564,143 0.06% 0.13% 0.04%
Qatar $537,747 0.05% 0.12% 0.04%
Uruguay $502,606 0.05% 0.11% 0.04%
Trinidad $450,684 0.05% 0.10% 0.03%
Jordan $408,413 0.04% 0.09% 0.03%
Jamaica $389,816 0.04% 0.09% 0.03%
Bahrain $298,982 0.03% 0.07% 0.02%
Oman $133,326 0.01% 0.03% 0.01%
Syria $81,779 0.01% 0.02% 0.01%
International Total $978,454,063 100.00% 219.50% 68.70%
North American Total $445,768,203 N/A 100.00% 31.30%
Worldwide Total $1,424,222,266 N/A 319.50% 100.00%

Tuesday, January 12, 2010

AVATAR: Global Markets Share

This is in line with the previous chart/post regarding Avatar's global performance. France, Russia, Spain, and Australia are the big stories thus far, but China's incredible opening week figures suggest that it will end up as either the largest or second largest market for Avatar outside the United States (see xiayun's website for more information).


The 68% overseas share of Avatar's total underscores just how important the international markets have been to the film's overall success. Expect that share to increase as China adds to the film's overseas total and Italy finally enters the picture this upcoming weekend.


Country Total USD Share
United States $388,448,000 28.86%
France $101,393,223 7.53%
Russia $78,422,271 5.83%
Germany $73,381,489 5.45%
United Kingdom $67,063,506 4.98%
Spain $60,112,290 4.47%
Australia $57,860,731 4.30%
South Korea $54,688,982 4.06%
Japan $50,760,456 3.77%
Canada $42,399,000 3.15%
China $41,417,617 3.08%
Mexico $28,442,031 2.11%
Brazil $28,224,642 2.10%
India $17,821,955 1.32%
Taiwan $16,356,079 1.22%
Hong Kong $13,117,211 0.97%
Sweden $12,400,165 0.92%
Netherlands $12,203,351 0.91%
Denmark $11,264,712 0.84%
Poland $9,703,779 0.72%
Switzerland $9,673,584 0.72%
Greece $9,427,868 0.70%
Austria $9,002,969 0.67%
Turkey $8,969,218 0.67%
Belgium and Luxembourg $8,299,289 0.62%
Norway $7,338,314 0.55%
Czech Republic/Slovakia $6,853,665 0.51%
Thailand $6,817,339 0.51%
Singapore $6,527,894 0.49%
New Zealand and Fiji $6,367,232 0.47%
Colombia $6,323,720 0.47%
Venezuela $5,822,558 0.43%
Chile $5,750,928 0.43%
Portugal $5,731,447 0.43%
Malaysia $5,597,453 0.42%
Ukraine $4,889,781 0.36%
Indonesia $4,875,577 0.36%
Hungary $4,365,928 0.32%
Israel $4,097,592 0.30%
United Arab Emirates $4,005,811 0.30%
Argentina $3,601,061 0.27%
Philippines $3,571,925 0.27%
Finland $3,385,137 0.25%
Peru $3,134,002 0.23%
Romania $3,091,215 0.23%
Bulgaria $2,302,054 0.17%
Ecuador $1,501,310 0.11%
Slovenia $1,166,232 0.09%
Dominican Republic $735,558 0.05%
Bolivia $723,272 0.05%
Vietnam $719,740 0.05%
Croatia $684,386 0.05%
Latvia $630,225 0.05%
Egypt $627,502 0.05%
Lithuania $597,371 0.04%
Iceland $590,719 0.04%
Kuwait $581,972 0.04%
Lebanon $558,067 0.04%
Estonia $541,648 0.04%
Serbia and Montenegro $439,813 0.03%
Trinidad & Tobago $388,115 0.03%
Uruguay $377,533 0.03%
Qatar $367,017 0.03%
Jamaica $341,385 0.03%
Jordan $302,035 0.02%
Bahrain $223,847 0.02%
Oman $118,158 0.01%
Syria $61,893 0.00%
INTERNATIONAL TOTAL $915,100,000 67.99%
WORLDWIDE TOTAL $1,345,947,000 100.00%

AVATAR's Worldwide Performance: Per Capita

I used several sources to come up with this chart. First, BOM's Global breakdown of Avatar's numbers (here), which is frankly questionable. I included grosses for 2 territories, but excluded regional data. For Russia, I used Russia's population only, not that of the CIS, since Russia accounts for slightly less than half of the total CIS population but the overwhelming majority of Avatar's regional gross (if that number is for all of the CIS, at all). Most figures are for Jan. 10th, 2010.


For population numbers, I used Wikipedia, which ranks the countries using data from the UN (estimates from July 1st, 2009).

I broke down North America into the US and Canada. Tribute.ca (here) gives Avatar's Canadian total as $43.71m Canadian, which translates, using a 0.97 exchange rate, to around $42.4m. I subtracted that number from Avatar's $430.85m North American total to get a figure for the US market alone ($388.45m).

Take all of this with a grain of salt. There are so many variables at play here, it's useless to read anything much into all of this, beyond a few basic points, the main one being the fact that Avatar is performing exceptionally strong in Australia, France, and Spain. But we already knew that. :-)


Country Per Capita Gross Total USD Population
Australia $2.6165 $57,860,731 22,114,000
Denmark $2.0361 $11,264,712 5,532,531
Hong Kong $1.8715 $13,117,211 7,008,900
Iceland $1.8600 $590,719 317,593
France $1.5581 $101,393,223 65,073,482
Norway $1.5119 $7,338,314 4,853,800
Sweden $1.3288 $12,400,165 9,331,523
Singapore $1.3088 $6,527,894 4,987,600
Spain $1.3077 $60,112,290 45,967,632
United States $1.2597 $388,448,000 308,354,000
Canada $1.2483 $42,399,000 33,965,000
Switzerland $1.2447 $9,673,584 7,771,600
New Zealand and Fiji $1.2247 $6,367,232 5,199,100
South Korea $1.1315 $54,688,982 48,333,000
United Kingdom $1.0809 $67,063,506 62,041,708
Austria $1.0752 $9,002,969 8,372,930
Germany $0.8962 $73,381,489 81,882,342
United Arab Emirates $0.8710 $4,005,811 4,599,000
Greece $0.8339 $9,427,868 11,306,183
Netherlands $0.7359 $12,203,351 16,581,900
Belgium and Luxembourg $0.7325 $8,299,289 11,329,726
Taiwan $0.7090 $16,356,079 23,069,345
Finland $0.6323 $3,385,137 5,353,600
Slovenia $0.5684 $1,166,232 2,051,770
Russia $0.5526 $78,422,271 141,915,979
Israel $0.5457 $4,097,592 7,509,000
Portugal $0.5388 $5,731,447 10,636,888
Hungary $0.4360 $4,365,928 10,013,628
Czech Republic/Slovakia $0.4301 $6,853,665 15,934,334
Estonia $0.4041 $541,648 1,340,415
Japan $0.3980 $50,760,456 127,530,000
Chile $0.3379 $5,750,928 17,018,000
Bulgaria $0.3038 $2,302,054 7,576,751
Trinidad & Tobago $0.2899 $388,115 1,339,000
Bahrain $0.2830 $223,847 791,000
Latvia $0.2801 $630,225 2,249,700
Mexico $0.2645 $28,442,031 107,550,697
Qatar $0.2605 $367,017 1,409,000
Poland $0.2547 $9,703,779 38,100,700
Venezuela $0.2034 $5,822,558 28,623,000
Malaysia $0.1977 $5,597,453 28,306,700
Kuwait $0.1950 $581,972 2,985,000
Lithuania $0.1794 $597,371 3,329,227
Croatia $0.1543 $684,386 4,435,056
Brazil $0.1468 $28,224,642 192,325,000
Romania $0.1440 $3,091,215 21,466,174
Colombia $0.1397 $6,323,720 45,263,000
Lebanon $0.1321 $558,067 4,224,000
Jamaica $0.1256 $341,385 2,719,000
Turkey $0.1254 $8,969,218 71,517,100
Uruguay $0.1123 $377,533 3,361,000
Peru $0.1076 $3,134,002 29,132,013
Thailand $0.1075 $6,817,339 63,389,730
Ecuador $0.1064 $1,501,310 14,111,000
Ukraine $0.1063 $4,889,781 46,011,345
Argentina $0.0897 $3,601,061 40,134,425
Bolivia $0.0732 $723,272 9,879,000
Dominican Republic $0.0729 $735,558 10,090,000
Jordan $0.0478 $302,035 6,316,000
Serbia and Montenegro $0.0420 $439,813 10,474,000
Oman $0.0415 $118,158 2,845,000
Philippines $0.0387 $3,571,925 92,226,600
China $0.0310 $41,417,617 1,335,230,000
Indonesia $0.0211 $4,875,577 231,369,500
India $0.0152 $17,821,955 1,175,500,000
Vietnam $0.0084 $719,740 85,789,573
Egypt $0.0081 $627,502 77,724,000
Syria $0.0028 $61,893 21,906,000